May 2021 | Issue 7
Welcome from The @ Company!
May 30, 2021
Walking the path to digital independence isn’t as impossible as you might think. Countless companies, technologists, and individuals have already paved the way by creating privacy-centric solutions.
THE FUTURE OF TECH
The Emergence of an Alternative Internet
An overwhelming 96% of Americans agree that more should be done to protect consumer privacy. But what does this look like?
In 2021, we should see a whole new alternative Internet emerging, including alternative search, browsers, email, chat, productivity, payments, and adtech. By 2025 we will look back and laugh at 2020 and wonder how we let companies own our digital selves for as long as we did.
WHAT WE’RE CLICKING ON
Alternatives to Google Products (Complete List for 2021)
An exhaustive list of Google Product alternatives, compiled by the Restore Privacy team. We love that this guide offers multiple options for each category, encouraging you to choose for yourself.
Top 200 Most Common Passwords of 2020
This mini research study conducted by password manager NordPass breaks down the most common — and worst — passwords of 2020. We’re unsurprised by #1 and baffled by #148’s popularity. Oh, and all you #146-ers: you’re our people.
How Many People Are Opting Into App Tracking Transparency?
Apple’s App Tracking Transparency, which requires developers to request permission before tracking their users, took effect at the end of April. A month later, Flurry Analytics finds that over 90% of US consumers have said no to being tracked.
BARBARA’S FAVORITE FREE @SIGNS
An @sign is a unique digital identifier that gives you control over your own data. You can create a randomized @sign for no cost. Here are some of our favorite free @signs, brought to you by our CEO Barbara Tallent.
PRESS
Hi Mom, we’re famous!
- We released a beta version of @buzz, an app where you can keep in touch with the people you care about. Read about it here.
- Our CTO Colin Constable was featured in the Mariposa Gazette! If you’ve got a subscription, be sure to check the article out.
- For any marketers struggling to make sense of a post-cookie era: If you love your customers, set them free.
WHO ARE WE?
We are technologists, creators, and builders with one thing in common: We love the Internet. You could go so far as to call us Internet Optimists.
Speak with our founders — experienced technologists, builders, entrepreneurs, and Internet Optimists: media@atsign.com.
